March 1, 2026Share
In this episode of Stories of Hope, Rabbi Jamie and Ilana Cowland share the journey that shaped their life’s mission. From London to Israel, they reflect on the pivotal moments that led them to dedicate their lives to bridging gaps within the Jewish world . Rabbi Jamie explains how he realized traditional kiruv models were no longer reaching people the same way , which ultimately led to the creation of Justifi, taking participants around the world to confront real human suffering and awaken a deeper sense of purpose. Ilana speaks about the courage it took to choose conviction over comfort and how that decision changed everything.
They also open up about raising idealistic, confident children in a world of comfort and distraction . With honesty and vulnerability, they discuss parenting through struggle, redefining success, and helping children discover their own mission. This conversation is a powerful exploration of purpose, relationships, and living with intention.
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